Remodeling marketing that fills your pipeline with signed projects.
We build the remodeling lead generation engine that turns your market into a steady backlog of kitchen, bath, addition, and whole-home projects, run it for you, and hand you the keys. No more tire-kickers from shared lead sites.
Book your discovery call.
Start with your email and we'll hold your spot. It takes about 30 seconds.
A few details about your business.
So we can study your market before the call and make it worth your time.
You're building toward it.
Contractor Fast Lane is built for businesses doing $500K+ a year, so the growth engine has enough to really compound. You're not quite there yet, and that's completely okay.
We've got your details. As you grow, we'll send you the moves that get you there, and the moment you cross $500K, you'll be first in line.
See what breaks the ceiling →
Homeowners do not hire the best builder. They hire the one they trust first.
Remodeling runs on referrals that arrive in waves, homeowners who plan for months, and three bids sitting side by side on a table. Remodeling marketing is what turns that into additions, whole-home renovations, and signed contracts every month.
We build the remodeling lead generation engine, run it, and sign it over. No shared inquiries four other remodelers already paid for, no starting from zero if you ever walk. The asset stays in your name and keeps working.
In 2015 I started Four28 Marketing with one goal: give local businesses an unfair advantage in their market.
Eleven years and 250+ businesses later, one pattern kept jumping out. Home services was the one place I could run the same playbook and watch it actually work. Not a slide in a quarterly review, real jobs on a real calendar. I’d rather move the needle for a small business than a Fortune 500 any day.
So we took everything we had built over a decade and pointed all of it at one thing.
Your work sells itself. Why doesn’t the pipeline?
None of this is a craftsmanship problem. It is what a four-month sales cycle does to a business run on referrals.
The referral rollercoaster
Word of mouth caps out and arrives in waves. One quarter you are turning projects away, the next the phone is quiet and you are sweating how to keep your best crews busy.
Tire-kickers who want the cheapest bid
Shared lead sites resell the same homeowner to five remodelers, and most are price shoppers collecting three bids. You burn evenings on consultations that were never going to sign.
Five-star work nobody ever sees
Homeowners plan remodels on their phones for months before they contact anyone. If your portfolio and reviews are not what they find at the planning stage, the remodeler they do find gets the call.
A long sales cycle punishes every gap
A remodel takes weeks or months from inquiry to contract, and homeowners go quiet while they decide. Without relentless follow-up, a pipeline gap today becomes a revenue hole next quarter.
Built for remodelers who want a steady backlog.
Contractor Fast Lane is built for established remodeling companies doing roughly $500K to $10M and up per year that have outgrown referrals and word of mouth. If you already have the crews, the craftsmanship, and the reputation, we build the remodeling marketing engine that keeps your backlog full, and lock your market so a competitor cannot buy the same system.
What the owners actually say.
The same engine has scaled 250+ local service businesses across 25 industries, and remodeling is a trade we know cold. Every review below is a real owner. See the full case studies on our results page.
“I've worked with plenty of agencies that promise the world and deliver a folder full of vanity metrics. Contractor Fast Lane is different. They feel like an extension of our team and take the time to understand our industry instead of forcing a one-size-fits-all template. Since partnering with them we have seen a significant increase in qualified leads and a real boost in ROI, and our cost per acquisition has dropped.”
We've used a number of marketing agencies over the years. Contractor Fast Lane has hands-down been our favorite to work with. We tell everyone that they need to hire them. They exponentially increased our revenue. They are phenomenal to work with!
I was with a different company for TWELVE years whom I trusted, only to find out he had not been performing yet was charging us anyway. We didn't have our log-ins, never got reports, and had no idea what we were missing.. until my wife found these guys. Daniel and the team have made my business shine. They are a God send.
My husband and I run a local business, and when it came time to grow we knew we needed experts. Contractor Fast Lane came highly recommended from a friend who raved about them. They are crazy good at taking complicated, nerdy stuff and making it make sense, and they were always communicating so I never once wondered what was going on. Their SEO work for our market has been a game changer, and we have seen a tangible increase in our lead volume.
It was clear they had done extensive research on our industry before we ever sat down. We spoke to other agencies, but there was a distinct difference. What really stood out was their proven track record getting clients top rankings on Google. We needed a site built the right way, optimized and built to convert, and that is exactly what they delivered. Honestly, it has been one of the best investments we have made for our business.
My lawn care company needed to fill our schedule fast, and Contractor Fast Lane was the solution. They identified the best times, places, and people to target to maximize the amount and quality of the jobs my money was paying for.
They are AHMAZING! They truly care, are ethical and transparent, and do what it takes to help their clients. When you hire this team you get what you pay for, and we RANK #1. HIRE THEM!
Working with this team has been an absolute pleasure from day one. Beyond the website, their strategic marketing support has played a major role in helping me grow my small business and connect with the right audience. They are creative, responsive, professional, and truly invested in your success.
I have some pretty big competitors that are double and triple my size, and I needed to compete with them. Contractor Fast Lane delivered exactly that. Their team is not only skilled but genuinely passionate about what they do.
Daniel and team helped take my small business to a level I never would have reached without them. They are always patient and happy to educate me. My customers love my new website and it is bringing in new business every week!
Contractor Fast Lane has been our go-to team. Daniel carries excellence in every area of the business, from development and service to integrity and design. Highly recommend. Five stars.
Daniel and his team did a terrific job learning about our company, understanding our competitive advantages, and building to our strengths. They continue to work with us to drive qualified customers to our door. I would definitely recommend them.
Excellent people to work with. Very professional, very knowledgeable, very reliable. We had some time constraints and they came through big time. We could not be any happier. An A+ company!
Their team is very helpful, knowledgeable, kind, and quick to respond to any need we have. They have greatly improved our website, our SEO, and our social media. We are thankful and blessed to have them!
They walked through each step carefully to make sure we got exactly what we wanted, and that we understood everything. Communication was great, especially around expectations and next steps. I am very thankful we got connected with them.
We could not be happier. We looked at several options and this team had, by far, the most positive approach, and their price was very competitive. Throughout the whole process they were thorough and more than accommodating for our needs.
Daniel and his team are awesome to work with. They get the modern marketing landscape and provide tailored solutions that really work. We are thankful for the partnership and highly recommend them.
We worked with Contractor Fast Lane on our new website and appreciated their flexibility and commitment to delivering a polished result. Their team was highly responsive, adjusting thoughtfully to our revisions while maintaining clear and professional communication. If you are looking for a company that listens, refines, and delivers work tailored to your needs, they are a great choice!
Stop renting remodeling leads.
Own the system that makes them.
Buying home remodeling leads is renting. The day you stop paying, it all disappears and you start from zero. Owning your remodeling lead generation is an asset that compounds and stays yours.
Pay forever. Own nothing.
Every project costs the same or more to win than the last. Stop paying and the inquiries vanish overnight.
Build once. Compound for years.
Your cost per signed project falls as the asset grows, and the website itself is fully yours at month 6.
What it costs to buy a remodeling lead right now
Published figures for what remodelers pay to get one homeowner to raise a hand. Your market will move these numbers, but the shape holds everywhere: big-ticket work costs real money to source, and the price of sourcing it does not fall while you are renting.
Sources: search cost per lead, cost per click and conversion rate from LocaliQ’s home services search benchmarks (3,211 US campaigns, April 2024 to March 2025, where Construction & Contractors general sits at $165.67 against a $90.92 all-category average). Local Services Ads range from 99 Calls’ general contractor LSA cost data, drawn from live Google Ads billing and refreshed daily, so the figure on that page will drift from ours. Pay-per-lead figures from Service Direct’s published remodeling cost per lead (national, first half of 2023). Renovation budget and planning-cycle figures from the 2024 and 2025 Houzz & Home studies. Cost per signed contract is arithmetic off the search figure, not a survey. Last reviewed July 2026.
Four systems.
One remodeling engine.
Most remodeler marketing leans on one channel and hopes. We connect four so they feed each other, and feed your calendar a steady backlog of signed remodeling projects.
projects
Get found while homeowners are still planning, own the searches they run when they get serious, win the consultation, and follow up for the weeks it takes them to sign. That loop is what turns your remodeling company into the obvious choice in your market. See how the full engine works →
Remodeling is a months-long decision. Your marketing has to last that long.
A homeowner researches for two quarters, collects three bids, and decides on trust as much as price. These six pieces exist because of that, and they look nothing like what works for a same-day service call.
1Present for the whole decision
Homeowners plan roughly twice as long as they build. So the engine keeps showing up across the entire stretch, from the first idea search to the week they finally choose, instead of one touch and silence.
2Trusted before the bid lands
Three proposals on a table look interchangeable, so price wins by default. We put your finished work, reviews, and process in front of them before your number does. You stop being a column in a spreadsheet.
3A payment path, not just a price
Most renovating homeowners pay from savings, which caps what they can say yes to. Surfacing financing early, on the site and in follow-up, turns a maybe-next-year into a scope they can sign this quarter.
4Qualified before you drive out
An unqualified whole-home walk-through costs half a day plus an evening on a proposal nobody signs. Intake asks scope, timeline, and budget up front, so the appointments on your calendar earn the drive.
5Proof at the scope they are buying
A homeowner planning a $200K addition is not persuaded by a single-room refresh. The portfolio is built so people find finished work at their scope, on their street. That is what makes your estimate feel safe.
6An asset, not a subscription
Your data, reviews, content, and customer relationships are yours from day one, and the website itself is fully yours at month 6. Ad accounts and Google Business Profile open in your name, not ours.
Your market, or somebody else’s?
One remodeling company per service area, and territories lock when someone starts. A 15 minute call tells you whether yours is still available.
Book a Discovery Call →We know remodeling. It shows.
Six systems that carry a homeowner from first search to signed contract.
No more juggling five vendors who do not talk to each other. Every piece of your remodeling lead generation, from kitchen and bath remodeling marketing to design-build marketing, is built, connected, and run under one roof.
Remodeling SEO & Google Maps
We get your remodeling company ranking for the searches homeowners run while they plan, kitchen remodeler, bathroom remodel, and home additions across your service area, plus the Google map pack where the consultation requests come from.
Google Local Services Ads
The Google Verified badge that puts your remodeling company at the very top of the results, pay-per-lead placement built for the homeowner who is done planning and ready to hire.
Remodeling PPC & paid social
Remodeling Google Ads plus Facebook and Instagram campaigns built around your best before-and-after work, portfolio-led creative that stops a homeowner mid-scroll and opens a $75K conversation.
A remodeling website built to convert
A fast, mobile-first remodeling website engineered to turn planning-stage browsers into booked consultations, with the project galleries, financing options, and trust signals homeowners check before they reach out.
Review & reputation engine
Automated review requests that build a wall of five-star Google reviews, the proof a homeowner needs before handing anyone a six-figure budget and the keys to their home for three months.
Speed-to-lead & CRM follow-up
Every remodeling lead gets an instant response and a consultation on the calendar, then automated nurture for the weeks or months it takes to decide, so no project slips away while you are running jobs.
Built for remodelers who want a steady backlog.
You run real project teams and want predictable, owned growth.
Contractor Fast Lane is built for established remodeling companies doing roughly $500K to $10M and up per year that have outgrown referrals and word of mouth. If you already have the crews, the craftsmanship, and the reputation, we build the remodeling marketing engine that keeps your backlog full, and lock your market so a competitor cannot buy the same system.
Kitchen & bath remodelsThe steady core: $25K to $100K projects homeowners search for every day.
Design-build & whole-homeSix-figure renovations for firms that run projects from concept to completion.
Additions & major projectsRoom additions, ADUs, and structural work that fill the schedule for months.
One remodeler per marketWe work with a single remodeling company per service area. Yours locks when you start.
Your remodeling engine gets stronger every month it runs.
Every project you finish is proof for the next three. Photos, a review, a street where the neighbors watched it happen. The engine keeps all of it working for you, so the year you are selling in is always built on the years behind it.
Anyone can buy a spike of estimate requests. The remodelers homeowners name unprompted spent years building something they own.
Why we built this.
“I kept watching the same thing happen: a remodeler doing five-star work, running circles around the shop down the street, and still losing to them. Not because the other guy was better. Because he had a system bringing him customers, and they didn't.
So we built the system. Then we packaged the whole thing, done for you, for local service businesses ready to scale. We keep your calendar full, you run the jobs, and it is all in your name, right down to the website becoming yours at month 6.
No contracts, no lock-ins. We earn it every month. And we only take one company per market, so if yours is still open, I'd love to meet you.”
Your remodeling engine, running live.
A sample view of the system you would be running: appointments, pipeline, and the market you have locked, all in one place with nothing held hostage.
- Booked jobs land straight in your pipeline, not a shared marketplace.
- Every lead is exclusive to you and never resold to a competitor.
- The system compounds every month instead of resetting when you stop paying.
- Nothing held hostage: the website is fully yours at month 6, an asset on your books.
Straight answers on cost and ownership.
How much do remodeling leads cost?
How much should a remodeling company spend on marketing?
How do I get more remodeling jobs without buying shared leads?
Why do I keep losing projects to the lowest of three bids?
How do I get fewer tire-kickers and more qualified remodeling leads?
Homeowners plan for months before they hire. How does that change the marketing?
Do you work with design-build firms and contractors doing additions and whole-home renovations?
How is this different from a remodeling marketing agency, and what do I actually own?
Keep reading.
Straight talk on growing a home service business, from the same team that builds and runs the engine. No fluff, just what actually moves the needle.
Ready to stop chasing the next project?
A quick 15-minute discovery call. Just your goals, your questions, and whether your area is still open.
Book a Discovery Call →